District 9 is mustering itself with television advertising. It is a space alien flick similar to V and Independence Day to draw young boys and old male baby-boomers who remember the first Star Wars movie. Is it too little too late, or will it pose a challenge to Bandslam?
Has Bandslam allowed too many previews to damage sales momentum when it opens? Has Vanessa Hudgens become Cher (look at the hair in the second video)? We’ll know two weeks from today if it is a box office hero or dud.
Finally, see what happens to those freebies to radio stations in Belen, New Mexico. You get people posting them on YouTube.